Page 10 - 地產代理監管局年報 2017/18 Estate Agents Authority Annual Report 2017/18
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˴ࢩٙ༑

            Chairman’s Message






            ཀ̘ɚɤϋᎰᎰঁঀdήପ˾ଣ္၍҅€˜္၍҅™                     After twenty years of dedicated effort, the regulatory regime of the
            ္ٙ၍Փܓ੻˸ίᖢ਄ٙਿᓾɪ˔࣬fุޢ׼္ͣ                       Estate Agents Authority (“EAA”) is well rooted. The trade accepts
            ၍҅࿁ุޢ္ٙ၍dʔස݊٧͍˼ࡁٙʔ຅ձ̰                        that the EAA is watching over their shoulders not only for correcting
            Ⴌdһ݊˸઺ԃุޢމʉ΂d౤ʺ˼ࡁٙਖ਼ุ˥̻f                      wrongdoings but also for educating them to raise their practice
                                                         standard.

            ᅽ̹ίɓ˓Иσيุ̹ఙٙቖਯ੭ਗɨdᅽᄆܵᚃ                       That said, as property prices continue to rise in a market led by the
            ᖂʺi̋ɪ˞ॹ຾᜕ٙอɛʔᓙ̋ɝήପ˾ଣБุi                      sales of first-hand properties, the continuous addition of
            ʮ଺࿁ุޢੂุ˥̻ٙಂૐ͵˚ᒈ౤৷dѩ˿္၍                       inexperienced newcomers joining the estate agency industry,
            ҅ί஝၍e೯೐ʿ઺ԃุޢഃε˙ࠦהҲစٙԉЍ                       coupled with rising public expectations, have put the EAA in an
            һމࠠࠅf                                        even more important role to rise to the challenge of its multiple
                                                         responsibilities in regulation, licensing, and education.

            ڎટܿ኷ Ҫ౥ዚ༾                                    Challenges and opportunities


            ཀ̘ɚɤϋd္၍҅Σุޢ೯̈ɓӻΐٙੂุܸ                        Over the past two decades the EAA has issued practice guidelines
            ˏdุޢ౷ཁ፭ృdԨᗎΝܸˏ࿁ุޢ೯࢝੭Ըə                       for the trade, which have generally been followed. The trade
            ͍ࠦᅂᚤfุޢ׼ͣdɓࢁҁഛٙ஝၍Փܓʑঐމ                       appreciates that such guidelines have positively impacted the
            ήପਖ਼ุᙊ੻ʮ଺ٙႩ̙f                                 development of the trade as they understand that a well-regulated
                                                         profession will be highly regarded by the public.

            މஈଣ࠰ಥྤ̮يุٙ޴ᗫਪᕚdҢࡁ׵2017/18                    In dealing with the issues relevant to properties outside Hong Kong,
            ϋܓʫ೯̈əอܸˏd˸Ꮠ˹வධ࿁္၍҅ٙอܿ                       we issued new guidelines in 2017/18 to cope with this new
            ኷fᒱ್ྤ̮يุɓছʔί္၍҅ٙ஝၍ᇍఖʫd                       challenge for the EAA. Although overseas properties are usually
            Шމəڭღऊ൬٫dҢࡁ׼ͣ̀඲ࠅ။းהঐfપ                       outside the EAA’s regulatory regime, we recognise the need to step
            БϞᗫܸˏ࿁΢˙ேϞлjʔШ̙ᜫܵ೐ɛϞהԱ                       up our efforts to protect consumers. This initiative generates a
            ృdΝࣛڭღəऊ൬٫ٙᛆूdԨঐོᎸʮ଺։ৄ                       multi-win situation: not only does it provide our licensees with a set
            ܵ೐ήପ˾ଣ˸ᐏ੻һԳٙڭღf                              of guidelines to follow, it also protects the interests of consumers
                                                         and ultimately encourages the public to hire licensed estate agents
                                                         for better consumer protection.































           8    &45"5& "(&/54 "65)03*5: t Annual Report 2017/18
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